Our Specialties Include:


  • Content & audience strategy
  • Supporter journeys
  • Channel integration
  • Fundraising & advocacy optimization
  • Digital-first approaches

People & Staffing

  • Stakeholder alignment & consensus building
  • Staff skills assessment
  • Organizational structure & job descriptions
  • Recruiting & hiring
  • Training & staff development

Process & Workflows

  • Workflow assessment & design
  • RFP development & management
  • Inter-departmental collaboration
  • Change management
  • Capacity planning


  • Tech assessments & roadmaps
  • Requirements definition
  • Structuring effective website redesigns
  • Vendor & consultant selection
  • Budget planning & procurement


  • Leadership development
  • Digital-first approaches
  • Team-building & workshop facilitation
  • Board engagement
  • Managing distributed teams
  • Cultivating digital champions

Selected Clients

We’re fortunate to have some of the world’s best causes on our client roster.
  • AARP Foundation
  • Action Against Hunger
  • Adler Planetarium
  • American Cancer Society - Cancer Action Network
  • American Civil Liberties Union (ACLU)
  • American Jewish World Service
  • American Public Media
  • Amnesty USA
  • Animal Haven
  • Brennan Center for Justice
  • Catholic Relief Services
  • Feeding America
  • George Lucas Educational Foundation
  • Human Rights Watch
  • International Justice Mission
  • International Rescue Committee
  • Médecins Sans Frontières / Doctors Without Borders USA
  • Natural Resources Defense Council (NRDC)
  • New York Public Library
  • Opportunity Agenda
  • PBS
  • People for the American Way
  • Physicians for Human Rights
  • Planned Parenthood Federation of America
  • Share Our Strength│No Kid Hungry
  • Sierra Club
  • SMU DataArts
  • Student Conservation Association
  • UNICEF (US Fund)
  • Union for Reform Judaism
  • Wildlife Conservation Society

What Our Clients Say

“I stepped into the Chief Development Officer role at Doctors Without Borders with a vision for scalable, donor-centric fundraising, informed by market research and supported by modern technology. Cause Craft is fluent in the strategy and tactics required for successful marketing and donor engagement in a digital world, and has helped us structure the team, right-size the tech investment, and articulate an approach to data and CRM that will help us bolster our fundraising and amplify MSF’s impact for years to come.”

Kim Goldsmith-N’Diaye, Director of Development
Médecins Sans Frontières/Doctors Without Borders USA

“The way that Cause Craft embeds with their clients is remarkable. They work so closely with our team and are so diligent in their approach that they feel like an extension of our staff. They're also nimble, scaling up their bench as needed and adapting plans mid-project to help us mitigate challenges as they emerge, while keeping us grounded in the outcomes we're looking to achieve. They have truly lived into their promise of getting "in the trenches" with us to ensure the best possible success for our organization.”

Elizabeth Nielsen, SVP of Digital & Direct Marketing
Feeding America

“Cause Craft was the perfect partner to help illuminate the next strategic step in our evolution. Justin Birdsong and Alice Hendricks embedded themselves in SMU DataArts to get a deep sense of stakeholder perceptions and needs. They nailed the framing of key issues and technical needs, and helped crystalize the clear path forward. They are consummate listeners and thought partners who go the extra mile. We’re eternally grateful for their wise counsel.”

Zannie Giraud Voss, Ph.D., Director
SMU DataArts

“Misty McLaughlin and Alice Hendricks are among the most effective consultants with whom I’ve ever had the opportunity to work. Their knowledge of the digital space is unparalleled. One of the things I find most valuable about their counsel is that they pay attention to the particular details and needs of my organization and consistently provide right-sized advice and solutions.”

DeDe Dunevant, VP of Communications
Physicians for Human Rights

“Working with Alice and Misty is like a master's class in marrying the needs of our organization with the needs of our constituents via an online experience. Unlike working with some other consultants, which can feel like paying someone to document what you already know but don't have time to do yourself, working with Misty and Alice is different: They always seem to find that insight that is a few steps further — and better — than what you already know.”

Jennifer Ryan, Digital Director
Catholic Relief Services